by Colleen Stanley | Oct 11, 2019 | Sales
“Argo” is the 2012 movie about a high-stakes rescue of six U.S. diplomats from Tehran during the Iran hostage crisis. Ben Affleck stars as CIA operative Tony Mendez, who is charged with getting these diplomats out of the country safely. They do so by pretending to be... 
by Carole Mahoney | Oct 4, 2019 | Sales
Years ago when I decided to pursue a career in marketing, I was driven by the concept of motivation and persuasion. Why do people do what they do? Why is it that given the same circumstances and environment, people can have completely different perspectives? Why do... 
by Joanne Black | Sep 27, 2019 | Sales
I got blasted on social media. No, it wasn’t someone inviting me to connect and then blasting me with a sales pitch (my usual complaint about bad social media behavior). It was someone critiquing me because I write about social sellingand the importance of sales... 
by Carole Mahoney | Sep 20, 2019 | Sales
In a distracted and busy world, how do some thought leaders break through the noise to influence the behavior, beliefs, and buying decisions of their communities? Do they start out seeking to be a thought leader or does it happen by accident? And what does a thought... 
by Colleen Stanley | Sep 13, 2019 | Sales
Tiger Woods produced one of the greatest comebacks in sports history last week, winning the Masters. It was his first win at a major in 11 years. Many, including Woods, counted him out of the game after public scandals rocked his golden image and four back surgeries... 
by Joanne Black | Sep 6, 2019 | Sales
Sue wasn’t the most technical person in the world, but now she’s selling technology in a male-dominated industry. At first, she struggled to embrace the technology at a deeper level. Then she realized she didn’t need to get into the weeds. She had... 
