by Julie Hansen | Jan 18, 2019 | Sales
Sales is a transfer of confidence from seller to buyer. Prospects want to feel like they are making the best possible decision and placing their business and trust with a credible partner. When you lack confidence, it calls that trust into question and gives the... 
by Amy Franko | Jan 14, 2019 | Sales
When I’m building relationships with potential clients, LinkedIn InMail and invitations are part of my social messaging rotation. If you’re in B2B sales, you’re probably using it also. When done right, these tools are very effective for background research and opening... 
by Amy Franko | Jan 7, 2019 | Sales
In Part 1 of this series, I covered three key trends influencing our buyers in the new sales economy. This post digs into four more influencers for modern sellers to be aware of with our prospects and clients. Decision By Committee There are more people involved in... 
by Lisa D. Magnuson | Jan 6, 2019 | Sales
Many sellers don’t recognize the precious few windows of opportunity to access the C-Suite. When it comes to your TOP Line Accounts™ (i.e. largest prospect or most important customers worth at least 5x your average customer or deal size), these open windows can... 
by Julie Hansen | Jan 4, 2019 | Sales
Often sellers don’t get to what’s of most interest to a prospect until 10, 20, 30 minutes or more into a demo. Turns out, that’s too late! Gong.io analyzed 67,000+ SAAS demos and found that “Following a linear path or going through a series of workflows before getting... 
