Top Line Tips

Top Line Tips

It’s Sales Kick Off (SKO) Season…Again (Must read for those on the SKO planning team!) It’s sales kick off season again and you want a high impact, memorable event.  The agenda content should serve to kick-start sales for the year. Easy, peasy – right?  Not so...
5 Surefire Tips for a Successful Sales Kick Off

5 Surefire Tips for a Successful Sales Kick Off

Sales kickoff events are learning events. And even with online learning gaining prominence in sales organizations, these live, in-person events are still critical to skill development and sales results. Your annual sales kick off needs to serve as a learning...
Three Ways to Conduct a Great Sales Kickoff

Three Ways to Conduct a Great Sales Kickoff

Take a look at the word “kickoff.” It’s charged with excitement, anticipation, and energy. Now ask yourself if your upcoming sales kickoff will demonstrate that or fall into the “just another meeting” category. As a former vice president of sales, I can confidently...
5 Ways to Get Greater ROI out of your Sales Kickoff

5 Ways to Get Greater ROI out of your Sales Kickoff

Remember from last year’s Sales Kickoff? The theme?  The awards ceremony?  That awkward moment when the VP of Marketing tripped walking toward the podium? What about all those great new selling tactics your sales team was introduced to?  How many of those are actually...