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Stop Giving Value First

Marketing tells us to give value, give value, give value so that, in turn, we will be valued by others and ultimately become a force

Are You Offering Stale Value?

It’s the single most important concept to grasp to succeed in selling: Value is a moving target. Value is never the same from one buyer

Beware the Success Mirage

“Nothing succeeds like success.” How many times have you heard this in business and, yet is this really true?..  Success is good. Success is what

Tune in by Turning off Tech

Time is scarce in everyone’s day. And, because meetings can take up a large part of your day, the time you spend in meetings is

5 Success Strategies for Women in Sales

Women are darn good at sales. We’re hardwired to be nurturers, connectors, and collaborators. We see the complexities in deals and dig deep to find

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