“Make America Great Again.” “Just do it!” “Ideas worth spreading.” We all know these as sound bites that capture a strategy (Trump’s election slogan), a
One of my favorite cartoons shows Opportunity in the form of a woman wearing angel wings speaking into the intercom of an apartment building lobby
On the “people-are-more-interested-in-their-kids-than-in-yours” theory, meaning that listeners do not want to hear everything you know about your offer, but only what is relevant to them, here
“Nothing succeeds like success.” How many times have you heard this in business and, yet is this really true?.. Success is good. Success is what
When it comes to explaining your ideas to others, think women’s perfume or men’s aftershave: less is better.
Do you do A or B type presentation endings?
It is an occupational hazard to fall into a monologue during a presentation. The danger is that unengaged listeners rarely become buyers.
Did you ever have this experience? You and a friend hear a speaker in either a business or social situation and you each come away
Presenters frequently mistake an agenda for a message, which is a big mistake. Why?
Are you salesperson looking for tips and techniques to increase your sales from establiched experts? Or perhaps you are a sales trainer.
