Summer Sales School 2023 – Lesson #9

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Julie Hansen – Elevate Your Influence with Virtual Executive Presence

Executive presence, the ability to inspire, influence and empower others is a vital sales and leadership skill – whether in-person or remote.  However, traditional executive presence does not automatically translate to the small screen, leading to miscommunication and missed opportunities. In this session virtual-communications pioneer Julie Hansen shares how virtual executive presence differs from in-person executive presence and the career-building skills leaders and sellers need to adapt to lead with confidence and credibility on camera.

Key Take-aways:

  • Perception is reality: If your buyer doesn’t perceive you as confident or credible on their screen you are setting yourself up for failure.
  • The camera distorts, magnifies and misreads certain key behaviors that influence buying decisions. 
  • Learn 5 ways to convey credibility, confidence and authenticity on camera for greater influence.

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